Branding & Design
LumoLab is a branding micro consultancy based in Perth, Australia.
Serving clients internationally, we provide unique agility of a small team of veteran independent creatives.
Working with us, you bypass the management overheads of the larger agencies.
The model behind LumoLab
We're seasoned principals who understand how buyer psychology drives brand authority and positioning.
You experience easier, natural alignment between overlapping product, sales, and marketing priorities.
Trevor, a seasoned brand designer is the face of LumoLab.
His curated micro-network of diverse creatives carries his unique philosophy.
Lift inbound calls by up to 90 percent with our trusted, pain-free brand refresh process.
Say goodbye to:
⊘ Gridlock from conflicting priorities
⊘ Communication bloat across teams
⊘ Fatigue from complexity & overload
⊘ Confused handoffs that create blockages
and say hello to:
❭ Direct 1-to-1 access
to enterprise-level Brand Principals who handle your entire project without handoffs
to enterprise-level Brand Principals who handle your entire project without handoffs
❭ Integrated expertise
Each design principal combines strategy, enterprise knowledge, and design execution
Each design principal combines strategy, enterprise knowledge, and design execution
❭ Prevent project gridlock
Align all voices with intelligent buyer profiling that reveals true market opportunities
Align all voices with intelligent buyer profiling that reveals true market opportunities
❭ Comprehensive expertise
Brand + web + content + lead gen seamlessly integrated in a small, agile team
Brand + web + content + lead gen seamlessly integrated in a small, agile team
Your work closely with creatives you can truly entrust with building your brand authority.
You are matched with an expert who truly understands your needs, and brings bold vision to build buyer trust.
How the process works.
Your dedicated brand principal becomes an extension of your team through three phases:


Strategic foundation
We map your buyer psychology, competitive positioning, and internal stakeholder requirements into a clear strategic framework.
This foundation eliminates the endless revision cycles that plague most rebrands.
Structured execution
Design and development happen in focused progress cycles.
You review work at defined milestones, provide input once, and move forward. No design-by-committee chaos.
Seamless delivery
From brand guidelines to marketing assets to website deployment, your principal handles end-to-end execution.
You stay informed without getting buried in details.
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